First and foremost, I am a adrenaline junkie, coffee snob, travel enthusiast, and an RC car geek! I believe we work with people before we work with the business.

As a proud nerd, my journey started by pursuing a career in mechanical engineering.

Eventually, my curiosity for more and need for creative freedom led me to drop out of college with just one year left and explore what else life had to offer.

Fast forward, I have had the pleasure of helping many entrepreneurs find their voice, systemize their marketing and branding, and enjoy the work they do!

The greatest honor of all was the years I got to spend building my dad's personal brand "Steve D Sims" from $2,000 per speaking gig to being paid $50,000 for speaking gigs, from no predictable MRR to months starting at tens of thousands of dollars, and building a loyal community around the work he loved.

My goal, and passion, is to help other entrepreneurs find their unique identity and amplify their impact in a simple and systematic way.